Picture this – you’re driving down the streets of Indianapolis and come to a stop at a red light. An IndyGo bus pulls beside you, and as you look over, you see Tamika Catchings smiling and “handing” you a drink next to Tea’s Me Café’s vibrant logo. You have time to look over the ad, which extends up into the windows of the bus and across the passenger side door to door. Easily you find their contact information and where you can find them on social media, and as the bus drives away you consider stopping by the café for a tea before your next meeting.
That’s the magic of a moving billboard.